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Conversion Rate Optimisation Specialist - CRO

  • Location

    Leeds

  • Sector:

    SEO / PPC

  • Job type:

    Permanent

  • Salary:

    Dependent on experience

  • Contact:

    Kate Mangahis

  • Contact email:

    kate.mangahis@thebridgeit.com

  • Contact phone:

    074 119 60553

  • Job ref:

    2385KMA

  • Published:

    24 days ago

  • Expiry date:

    2021-10-21

Job Title: Conversion Rate Optimization Specialist (CRO Specialist)

Location: Leeds / Remote Work

Employment Type: Permanent

 

Job Description

Requirement for a Conversion Rate Optimization Specialist (CRO Specialist) to join our key client who is a leading global technology business. This post will be you a key squad member of the team experimentation efforts, so we are looking for someone who is strategist, analytical and metrics driven with strong knowledge in conversion rate optimization.

 

Responsibilities

  • Optimize conversion rates and increase marketing efficiencies.
  • Implement A/B, MVT and personalization experiences across a range of personas, markets and products
  • Work directly with our ecommerce teams and be responsible for managing, testing and implementing conversion points in the marketing funnel.
  • Deliver clear and actionable reporting on a weekly basis
  • Collaborate, be part of building and enhancing our CRO work.

 

Requirements

  • Proven background in B2B/ B2C eCommerce and marketing and site optimization
  • Solid experience with A/B testing tools (e.g., Adobe target).
  • Hands-on experience with tools such as Google Tag Manager, Google Analytics, Adobe Analytics, and Power BI.
  • Proven knowledge in managing roadmaps of testing initiatives, managing timelines, writing functional requirements and seeing initiatives through execution
  • Proven track record of improving digital conversion rates through testing and campaign analytics feedback.
  • Self-starter, highly creative and open to feedback and learning.

 

This is a fantastic opportunity to be a part of a team moving towards a modern cloud based architecture and a true DevOps mindset. These positions will play a very important part of how they communicate with their customers. For more information – please contact me ASAP for a confidential chat.