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PPC Manager - 12 Months Fixed Term Contract - Up to £40,000

  • Location

    Manchester

  • Sector:

    SEO / PPC

  • Job type:

    Permanent

  • Salary:

    £35000 - £40000 per annum

  • Contact:

    Emma Haslam

  • Contact email:

    Emma@thebridgeit.com

  • Job ref:

    2312EM_1624524830

  • Published:

    about 1 month ago

  • Expiry date:

    2021-07-24

  • Consultant:

    ConsultantDrop

My client a leading company based in Manchester are searching for a PPC Manager to join the team on a 12 months Fixed Term contract. You will be responsible for the performance of the PPC, YouTube Advertising and App Search Channel across International markets.

Looking for a candidate who has a strong passion for digital marketing with excellent numerical and analytical skills. You will be a strong leader and be successful in managing a team. You will have experience working in a fast-paced environment. You will be able to work towards tight deadlines and be comfortable in an evolving workplace.

Key Skills and Experience Required:

  • Proven working experience in digital marketing.
  • Have a strong grasp of current marketing tools and strategies.
  • Demonstrable experience leading and managing PPC campaigns.
  • Working knowledge of automated bidding platforms.
  • Strong analytical skills and data-driven thinking.
  • Up to date knowledge of the latest trends and best practices in online marketing and measurement.
  • Proven track record in driving successful PPC campaigns.
  • Educated to Degree standard as a minimum requirement.
  • Strong working knowledge of Google Adwords & Bing.
  • Experience of Google Shopping and TrueView campaigns.
  • Good working knowledge of Google Analytics.

Key Responsibilities:

  • Planning digital marketing campaigns, across, PPC, YouTube Advertising & App Search Ads.
  • Developing & implementing the strategy to drive new customer acquisition.
  • Managing & growing the PPC & Shopping campaigns to targeted ROI, CPA & new customers.
  • YouTube Video Advertising campaign strategy, management and set-up.
  • App search & ASO Management.
  • Managing the in-house PPC team.
  • Forecasting and budget management.
  • Management of campaign budgets for marketing acquisition and to determine ROI.
  • Attending weekly & monthly trading meetings.
  • Reporting to key stakeholders on channel performance.
  • Measuring, reporting performance of the above channels, and assess against KPI's (such as ROI and CPA).
  • Keeping up to date with Competitive analysis using various tools.
  • Managing the relationships with external 3rd party agencies & suppliers.
  • Managing External feed management agency.
  • Managing new supplier pitch process.
  • Working with key areas of the business to drive channel objectives.
  • Working closely with the other channels to align go-to-market strategies.

If this sounds something of interest, please apply with your up to date CV for Immediate Consideration.